Capabilities

You, TPE-SME who do not integrate your own marketing-communication service,

MARKETING & INNOVATION, integrates itself and answers at your disposal 4 key-competences:

  1. The development of marketing strategies and their experienced variations: new products, distribution, customer loyalty… read more
  2. Animation of creativity and innovation workshops: products, services, business models etc read more
  3. The creation of Internet sites: showcases, e-commerce etc read more
  4. The design of communication tools: commercial brochures, technical notices etc read more

To contact us and find out more, click here

Marketing support for SMEs

MARKETING & INNOVATION is positioning itself as a commercial, marketing and communication resource, a real support for VSEs and SMEs.

A quick immersion in the company, an operational contribution, a team work with the collaborators, precise objectives and measurable results etc

By using MARKETING & INNOVATION, you adjust your marketing costs according to your needs!

  • Formalize the marketing positioning strategy of product or service offerings
  • Assess your prospects with a relevant business plan
  • Give your projects a real marketing and commercial dimension
  • Animate daily a marketing and commercial plan
  • Support the referencing of your products with the distribution networks
  • Identify opportunities for innovation
  • Design and launch new products on the market
  • Adopt the right industrial property approach (patent, trademark, design and model) …

To contact us and find out more, click here

Marketing support for SMEs

Animation of creativity workshops

Rony CELESTE, manager of MARKETING & INNOVATION is also consultant, speaker and facilitator certified ASIT®, method of convergent creativity.
Build innovative products or services, identify eco-innovations, solve an innovative problem, define an innovative business model …
ASIT® is an easy and quick to deploy tool, ideal for small and medium-sized businesses: 4 hours only to generate innovative ideas!

ASIT®, Advance Systematic Inventive Thinking, is a method of training adapted to the VSE / SME (products and services) that converges quickly to new ideas. ASIT® is a registered trademark of SOLIDCREATIVITY.

ASIT® is a convergent method of creativity that does not generate many things like unbridled ideas … as is the case of divergent creativity techniques (see brainstorming).

Conversely, ASIT® will systematize the generation of a set of clear criteria for the creativity group around a solutions-oriented (and not problem-based) focus through the use of semantic tools of to force the brain to address ideas.

While many go out of the “square” to innovate, with ASIT®, MARKETING & INNOVATION follows the philosophy that proposes to start by looking in the “square”, in the respect of the constraints and the environment, thanks to the use sometimes different from the existing. Indeed, the most impressive innovations are often the simplest:

  • they are not sure about “just thinking about it” …
  • those which constitute the breaks of use.

The ASIT® method directly targets creative ideas with a certain profile. TPE / SME are sources of innovation … ASIT® is a method adapted to evolve the historical products of the TPE / PME, to differentiate when the products become very competitive or when we say in a mature market :

  • ASITc (innovative design) makes it possible to extend its range of products or services, to renew unmarked products or to offer new offers
  • ASITr (creative resolution) creatively solves problems with a product or an affect
  • ecoASIT (eco-innovation) source of innovative ideas compatible with the challenges of sustainable development

To contact us and find out more, click here

Animation of creativity workshops

Creation of Internet sites

The digital platform on the Internet is undeniably a fundamental tool to capture and retain its customers.

MARKETING & INNOVATION completely creates your website: writing and enriching content (texts, images, videos), technical design and graphic design.

  • Websites showcases
  • Dynamic sites backed by online database management
  • Merchant websites, e-commerce, online sales
  • Secure extranet sites
  • SEO strategy on search engines, traffic analysis
  • Social network animation
  • Composition and dissemination of newsletters, e-mailing campaigns

To contact us and find out more, click here

Creation of Internet sites

Design of communication tools

MARKETING & INNOVATION finds the right words to attract more customers etc

Thanks to its dual technical and commercial competence, MARKETING & INNOVATION entirely designs your catalogs, product sheets, sales pitches and technical notes: writing, graphic creation, diagrams and technical illustrations.

  • Clarify your communication strategy
  • Create an innovative graphic chart for your company: brand, logo, slogan, job, values, messages etc
  • Advance your notoriety
  • Present your product lines in a more legible way, enhance your know-how and your competitive advantages
  • Write more rigorously your sales tools: commercial brochures, packaging, technical manuals, business cards etc
  • Set up and monitor relations with the press

To contact us and find out more, click here

Design of communication tools